Following Up on Unpaid Tow Invoices Without Burning the Relationship
Nobody starts a tow company to chase money. But at some point, every operator has a stack of unpaid invoices and nobody with the time or the stomach to call about them.
The good news is that most unpaid invoices aren't disputes. They're forgotten. A good follow-up process solves the forgetting without making anyone uncomfortable.
Most Unpaid Invoices Are Just Forgotten
Tax questions from Sales Tax on Tow Invoices: What to Ask Your Accountant are a back-office matter. Unpaid invoices are a front-office one. The customer was stranded, you helped, they meant to pay and then life happened. The invoice is sitting in an inbox under a dozen other emails.
That's why the first follow-up should be friendly and easy. A reminder with a link to pay online resolves a large share of open invoices without any further effort.
Assume good faith at first. You can always escalate later.
Invoice quickly to begin with. The longer the gap between the tow and the invoice, the more likely it is to be forgotten. An invoice sent the same day is fresh; one sent next week feels like a surprise.
Automate the First Reminders
TowingBossPro sends automated payment follow-ups by text and email, each with a link the customer can pay from. You don't have to remember who owes what; the reminders go out on their own.
Automation also keeps the tone consistent. A reminder written by a frustrated office manager on a bad day can damage a relationship. An automated reminder is polite every time.
Texts are often more effective than emails because people actually read them. Use both.
Space the reminders sensibly: a reminder a few days after the invoice, another a week or so later, and then more firmly after that. Too many too fast feels aggressive; too few too slow lets invoices go stale.
Make Paying the Easiest Option
Every reminder should include a way to pay right now. If paying requires calling the office during business hours, many customers will put it off again.
Customers in the customer app can see their invoices and pay online, and those with a card on file can update it if it expired. Removing friction is the single most effective way to collect.
Two-way texting also lets customers ask a quick question about the invoice and get an answer without a phone call.
Make the amount and the call obvious in every reminder. "Your invoice for the tow from the shopping center to Main Auto on the 14th" is easier to recognize, and easier to pay, than an invoice number alone.
When to Pick Up the Phone
If several reminders go unanswered, it's time for a personal touch. A short, polite call from someone in the office often works: "Just checking you got the invoice for the tow last month. Is there anything you need from us?"
Have the call record ready: pickup, drop-off, vehicle, photos and notes. If there's a question, you can answer it on the spot.
For accounts, call the person who handles invoices, not the person who called for the tow. They're often different people.
Write down what was said after every call: the date, who you spoke with and what they promised. When the promised payment doesn't arrive, the next call starts from facts, not memory.
Protecting Repeat Customers and Accounts
Your best customers occasionally pay late too. Treat them accordingly. A gentle reminder to a dealer who sends you work every week is very different from collections on a one-time motorist.
If an account is regularly late, have a business conversation, not a collection one. Suggest card on file and auto-billing as a way to make things easier for both of you.
Keep the relationship in mind. A tow company that's known for professional, polite billing gets more referrals than one known for aggressive phone calls.
Sometimes an unpaid invoice turns out to be a quiet dispute. If a regular customer stops paying, ask whether something about the call bothered them. Fixing the problem usually gets the invoice paid and keeps the customer.
Keep Track of What's Still Open
Reports showing outstanding invoices let you see at a glance who owes what and how old each invoice is. Review them weekly so nothing drifts into the far end of the list without anyone noticing.
The next guide covers what to do when reminders and calls don't work. For now, set up the reminders and let them work. See how follow-ups fit with invoices and payments on the towing invoicing software page for TowingBossPro.
Let Reminders Do the Chasing
Automated payment follow-ups by text and email in TowingBossPro.
Start Free Trial